Pricing

Export pricing and costing guide

FOB and CIF costing sheets, freight rates, export incentive impact (RoDTEP, drawback), forex risk buffer, payment term pricing, and common mistakes.

By Aaryan Kakani · · 4 min read

What Is the Export Costing Sheet?

An export costing sheet builds through five cascading price levels. Each a superset of the previous. The DGFT's Certificate of Origin portal uses this same structure for value-addition calculations.

Price level cascade

LevelWhat it includesWho pays beyond this
Ex-WorksRaw materials + labour + overhead + packaging + QC + profitBuyer pays everything from factory gate onward
FOBEx-Works + inland transport + port charges + customs + documentationBuyer pays ocean freight + insurance
CFR (C&F)FOB + ocean/air freightBuyer pays insurance only
CIFFOB + freight + marine insuranceBuyer pays from destination port onward
DDPCIF + destination duty + clearance + inland deliveryNothing. Seller bears all costs to buyer's door

FOB price calculation

Complete FOB cost buildup

ComponentTypical range
A. Ex-factory cost
Raw materials (imported + indigenous)Product-specific
Direct labour + manufacturing overheadProduct-specific
Export-grade packaging2-5% of product cost
Quality testing / inspectionRs 5,000-25,000 per lot
Profit margin10-25% (MSME typical)
B. Inland transport
Trucking (factory to port)Rs 15,000-80,000 per container
Loading/unloading + container stuffingRs 5,000-13,000
C. Port charges
THC (terminal handling)Rs 10,000-18,000 (20ft) / Rs 15,000-23,450 (40ft)
Wharfage + seal + weighingRs 1,700-5,000
D. Customs & documentation
CHA / customs brokerRs 3,000-8,000
B/L fee$50-100 (Rs 4,200-8,400)
Certificate of OriginRs 500-2,000
Fumigation / phytosanitaryRs 2,000-8,000
E. Bank & finance
Document negotiation0.1-0.25% of invoice value
Forex conversion spread0.1-0.5%
F. Buffer
Contingency / miscellaneous2-3% of total

Total local charges (transport through documentation): Rs 40,000-80,000 per 20ft FCL, excluding product cost.

CIF price calculation

The CIF formula

CIF = (FOB + Freight) ÷ (1 − Insurance Rate)

Insurance is calculated on CIF value (creating a circular reference), so you solve it algebraically. With standard 110% coverage at 1% rate: CIF = (FOB + Freight) ÷ (1 − 0.011).

Current ocean freight rates from India (2026)

Route20ft (USD)40ft (USD)
India → US West Coast$2,000-3,500$3,000-5,500
India → US East Coast$2,500-4,500$3,500-6,200
India → Europe (Rotterdam/Hamburg)$800-1,800 ,200-3,000
India → UAE (Dubai)$400-800$600-1,200

Rates highly volatile. Quotes typically valid 7-14 days. Add BAF (bunker adjustment) and seasonal surcharges.

Worked example: FOB to CIF

FOB value 0,000
Ocean freight (India → US East Coast, 20ft) ,200
CIF = ( 0,000 + ,200) ÷ (1 − 0.01) 1,313
Insurance premium (1% of CIF) 13
CIF price 1,313

Export incentive impact on pricing

Duty drawback and RoDTEP together can return 2-12% of FOB value. Factoring these into your pricing is what makes Indian exporters competitive. But you need to do it carefully.

Incentive summary

SchemeRate rangeWhat it refunds
RoDTEP0.3-4.3% of FOBEmbedded taxes not refunded elsewhere (electricity duty, fuel tax, mandi tax)
Duty Drawback (AIR)Varies by HS codeCustoms duty paid on imported inputs
Advance AuthorisationBCD + IGST + cess savedDuty-free import of inputs for export production
EPCGZero-duty capital goodsCapex reduction amortized per unit over the machine's life

Net effective cost formula

Net cost = Total cost − (RoDTEP + Drawback + AA duty saved + amortized EPCG saving)

RoDTEP and duty drawback can be claimed simultaneously. They target different cost components. But AA inputs cannot also claim AIR drawback (no duty was paid to begin with).

Payment term cost differences

Different payment terms have vastly different costs. Quoting the same price for advance payment and 90-day DA is a common mistake that silently erodes margins.

Pricing impact by payment term (relative to DA 90 days)

Payment termPrice adjustmentWhy
100% advance TT−5% to −8%No risk, no financing cost
LC at sight−2% to −3%Bank-guaranteed, but LC charges 1-2%
DA 30 days−1%Short credit, some risk
DA 90 daysBaselineStandard credit term
Open account 90 days+2% to +3%No documentary protection, full credit risk

Working capital cost per term

At current post-shipment credit rates (~8.65% p.a.): DA 60 days costs ~1.44% of invoice value in interest. DA 90 days costs ~2.16%. Add ECGC premium (0.3-0.9%) and credit risk. A 90-day DA order effectively costs 3-5% more than advance payment. But many exporters absorb this silently. Build it into your price.

Forex risk and hedging

If you quote today and receive payment 90 days later, a 2% adverse INR appreciation on a Rs 10 lakh order wipes out Rs 20,000 from your profit. On thin margins, forex risk is the silent killer.

Hedging options for Indian exporters

InstrumentCostBest for
Forward contractSpread 0.06-0.12% + Rs 500/contractPredictable receivables, thin margins
USD put option0.96-1.80% of notional (3-month ATM)Uncertain timing or amounts
Range forward (zero cost)No premiumCost-conscious hedging (capped upside)
PCFC / EEFC (natural hedge)Borrowing cost differentialExporters with USD-denominated costs

Recommended forex buffer in quotes

For hedged exposure: 1-2% buffer (covers hedging cost + residual timing risk). For unhedged exposure: 3-5% buffer (covers 90-180 day currency volatility). Rule of thumb: If your net margin is less than typical 60-120 day FX volatility (2-4% annualized for USD/INR), you must either hedge or build in a larger buffer.

Common pricing mistakes

Mistakes that erode margins

  • Forgetting hidden costs. Bank conversion markup (Rs 1/dollar spread on $20,000 = Rs 20,000 lost), detention/demurrage at port, freight surcharges (BAF, CAF, peak season), and agent commissions (3-7%) are routinely missed.
  • Same price for all [Incoterms](/resources/incoterms). DDP to Hamburg is not FOB + $2,000. It includes import duty (4.7%), German VAT (19%), destination clearance, and inland delivery. A 0,000 FOB order becomes ~ 6,000 DDP.
  • Same price for all payment terms. DA 90 days costs 3-5% more than advance payment in working capital interest + credit risk. Build the cost of money into your price.
  • Not updating for input cost changes. Jute mills have shipped at locked-in prices when raw jute jumped, wiping out margins entirely. Include price validity periods (30-60 days max) and escalation clauses in long-term contracts.
  • Ignoring market-specific compliance costs. USFDA labeling (Rs 15,000-45,000/product), CE marking for EU, halal certification for Middle East (Rs 50,000-2,00,000/year). These vary by destination. Don't quote the same price for all markets.
  • Wrong HS code = wrong buyer duty. A single digit difference can shift a product from duty-free to 10%. Your buyer calculates total landed cost including duty. If your competitor in an FTA country has zero duty, you're 5-15% more expensive before negotiation.
  • Competing on price alone. Competing with Chinese volume manufacturers on price is a losing strategy. Compete on quality, reliability, certifications, and customization. These command 15-40% premiums in developed markets.

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Sources & citations

  • DGFT Certificate of Origin costing template (coo.dgft.gov.in)..
  • CBIC Drawback Schedule 2026. CMA-CGM, Hapag-Lloyd, MSC published THC tariffs. SBI, HDFC, Axis Bank forex and trade service charge schedules (2026).
  • RBI Master Direction on Risk Management and Inter-Bank Dealings. ECGC premium rate schedules.

Update history

  • First published.